This may seem like a silly question, but bear with me. As managers we need our people to know how to do the tasks we have hired them to do. We may feel that know-how is the most important driver for success of our employees and the company, but there is something more. Where know-how is important, know-why drives a much deeper level of understanding of the process. When we inform our employees not only how to complete a task, but why it is important to be completed and executed in a particular and consistent manner builds confidence in the process, mutual respect between the manager and employee, as well as facilitates problem solving. Next time you are training your staff or writing standard work instructions, be certain to explain why. You can be sure that sharing the reason why will pay off in many ways. Thanks for reading.